Elizabeth Beasley

Tree Hut is a body care brand known for its sugar scrubs and whipped body butters. I work as a Junior Graphic Designer with the marketing team at Naterra International, which owns Tree Hut and Baby Magic. One of the first projects I got to work on was creating a logo for an interactive pop-up event in New York City. This logo was front and center on every window on Broadway as well as on the walls and staff shirts.

Packaging Design

Printed Materials

I've created several printed assets, mostly for the social team, which included sticker sheets, ingredient cards, greeting cards, and influencer boxes. I also had to create a flyer for our international clients to have a brief overview of the brand's current products and features. Please note that all copy was written by other team members.

Birthday Cake Sticker Sheet

Fall Café Sticker Sheet

Holiday 23 Sticker Sheet

Moonlight Glow Sticker Sheet

Spring 24 Sticker Sheet

Seed Packets for Influencer Boxes

VMC Booth Wash Tent Card

VMC Booth Scrub Tent Card

VMC Booth Soak Tent Card

VMC Booth 8ft Banner

International Flyer Front

International Flyer Back

Influencer Boxes

Vanilla Influencer Box Exterior

Vanilla Influencer Box Interior

Vanilla Influencer Box Post

Spring 23 Scrub Box

Spring 23 Scrub Box 2-Pack Post

Spring 23 Scrub Box 4-Pack Post

Spring 24 Florals Box Exterior

Spring 24 Florals Box Interior

Digital Assets

Much more of my time is spent on digital content than printed, and I work on a variety of assets including homepage banners for Tree Hut's website, landing page banners, product pages, microsites, editing photography, rich media, and A+ content. Shown below are but a few examples of the digital assets I have produced.

Shave Landing Page Banner

Birthday Cake Homepage Banner

Glow Collection Homepage Banner

Coco Colada Homepage Banner

Boba Milk Tea Scrub Product Page

Candy Cane Wash Product Page

Moonlight Glow Whipped Butter Product Page

Vanilla Shave Oil Product Page

Holiday 23 Microsite

Moonlight Glow Whipped Butter Rich Media

Pineapple Wash Rich Media

Iced Coffee Scrub A+ Content

Watermelon Wash A+ Content

To make the glow collection stand out from the other products, my coworker created a separate website for just the glow products. For this website, I created the GIFs used for the products as well as a homepage animation, shown below.

TreeHutGlow.com Homepage Animation

Along with creating the carousels for all of the retailers and for Tree Hut's website, I created carousel videos for each product which highlighted key ingredients and benefits.

Birthday Cake Shave Oil Carousel Video

Moonlight Glow Whipped Butter Carousel Video

Sparkling Sugar Scrub Carousel Video

Social Content

I work closely with the social team on any visual assets they need including GIFs, ads, social media posts, display ads, email invitations, as well as printed materials for influencers. Many of the GIFs I make are used as social posts, ads, or for SMS messages.