Tree Hut is a body care brand known for being America's number one body scrub brand. One of the first projects I got to work on was creating a logo for an interactive pop-up event in New York City. This logo was front and center on every window on Broadway as well as on the walls and staff shirts.


Packaging Design

Passionfruit Sol Scrub was Walmart’s first global exclusive and sold 34839 units in the 2024 spring launch (2/4-5/4)


An Ulta Exclusive; Island Breeze Scrub


An Ulta Exclusive; Skyberry Scrub


An Ulta Exclusive; Golden Sands Scrub


Jelly Bear Sugar Scrub

Product Concepts

Fall 25 Concepts: Gothic Halloween with Custom Illustrations

Fall 24 Concepts: Pastel Halloween

Holiday 25 Concepts with Custom Snowflake Illustrations

Holiday 25 Concepts: Nutcracker
Printed Materials
I've created several printed assets, mostly for the social team, including sticker sheets, ingredient cards, greeting cards, influencer boxes, and other giveaway materials. Please note that all copy was written by other team members. Each box is sent to 250+ influencers and is featured in 500 or more posts.

Birthday Cake Sticker Sheet

Fall Café Sticker Sheet

Holiday 23 Sticker Sheet

Moonlight Glow Sticker Sheet

Spring 24 Sticker Sheet

Seed Packets for Influencer Boxes
Influencer Boxes

Vanilla Influencer Box Exterior

Vanilla Influencer Box Interior

Vanilla Influencer Box Post

Spring 23 Scrub Box

Spring 23 Scrub Box 2-Pack Post

Spring 23 Scrub Box 4-Pack Post


Spring 24 Florals Box Exterior

Spring 24 Florals Box Interior

Coco Colada 2024 Summer Box Outside

Coco Colada 2024 Summer Box Inside & Postcard
Store & Event Materials
I have worked on several POGs, shelf strips, and other materials to be used in our retailer spaces. Additionally, I have done booth designs, handout materials for events, and supplied designs for our PR agency.

2023 International Flyer Front

2023 International Flyer Back

2024 Shave Oil Sidecap for Walmart

2024 VMC Booth Wash Tent Card

2024 VMC Booth Scrub Tent Card

2024 VMC Booth Soak Tent Card

2024 VMC Booth 8ft Banner

2023 Cosmoprof Booth Mockup

2023 Cosmoprof Booth

2024 Shoppers Beauty Conference Booth Mockup

2024 Shoppers Beauty Conference Booth
Digital Assets
Much more of my time is spent on digital content than printed, and I work on a variety of assets including homepage banners for Tree Hut's website, landing page banners, product pages, microsites, editing photography, rich media, and A+ content. Shown below are but a few examples of the digital assets I have produced.

Birthday Cake Homepage Banner

Glow Collection Homepage Banner

Aurora Nights Homepage Banner

Sugar Scrubs Landing Page Banner

Pink Hibiscus Wash Product Page

Ocean Glow Shave Oil Product Page

Rainbow Sherbet Scrub Product Page

Moonlight Glow Whipped Butter Product Page

Boba Milk Tea Scrub Product Page

Holiday 23 Microsite

Dragon Fruit Scrub Rich Media

Moonlight Glow Whipped Butter Rich Media

Iced Coffee Scrub A+ Content

Watermelon Wash A+ Content
To make the glow collection stand out from the other products, my coworker created a separate website for just the glow products. For this website, I created the GIFs used for the products as well as a homepage animation, shown below.
TreeHutGlow.com Homepage Animation
Along with creating the carousels for retailers and Tree Hut's website, I created carousel videos for each product which highlighted key ingredients, scent, and benefits.
Ocean Glow Mist Carousel Video
Coco Colada Shave Oil Carousel Video
Cherry Rave Whipped Butter Carousel Video
Raspberry Fizz Scrub Carousel Video
Social Content
I work closely with the social team on any visual assets they need including GIFs, ads, social media posts, display ads, email invitations, and social content. Many of the GIFs I make are used as social posts, ads, or SMS messages. The posts I have made receive between 4600 to 34.8k likes and 31 to 255 comments. Advertisements I created for the holiday campain in 2023 recieved a total of 1.03 billion impressions and 13 million engagements.















Social Post Examples

Tree Hut NYC Pop Up Event Invite

Spring 24 Scrubs Post: 34.8k likes

Watermelon Routine Post: 7.6k likes

Fall 23 Café Truck Event Post: 3k likes

Pumpkin Spice Latte Scrub Post

Glow Holiday Gift Set Post

Winter Wonder Scrub Post: 7k likes

Shave Serums Post

Dragonfruit Scrub Post: 24.3k likes

Fall 24 Cherry Rave Post

Ocean Glow Routine Post

Shave Serums Teaser Post
3D Animations
3D Blue Lagoon Scrub Animation
3D Fall 24 Scrubs Animation
Advertisements
Pumpkin Spice Latte Wash & Scrub Ad
Candy Cane Collection Ad
Fall 24 Cherry Rave Ad
Fall 24 Pumpkin Pop Ad

Holiday 23 Display Ad 970x250

Fall 24 Display Ad 970x250

Lotions Display Ad 240x400
Product Photography
I have received a few opportunities to do some photography for Tree Hut products that we didn't have time for in our main photoshoots. These are a few of the photos I have set up, taken, and edited.


